BlackBerry Unveils Limited Edition Red BlackBerry Passport

Blackberry’s CEO, John Chen; just took to the stage at CNCBC Closing Bell, to debut the latest variant of the Blackberry Passport. The limited edition red BlackBerry Passport is a limited edition variant, coming on Black Friday ( November 28th).

John Chen shows off the red #BlackBerryPassport limited edition, coming for #BlackFriday. Stay tuned for more details pic.twitter.com/662fN5Yy2u

— BlackBerry (@BlackBerry) November 13, 2014
It’s a common practice to add new colors or features to a flagship device to rekindle interest and awareness for the device; and a red BlackBerry passport might be the perfect mix of business and play to do so. Although there are no more details about pricing and availability, it certainly does look like a more eye pleasing device vs. the business only black passport; but after all wasn’t that the point of the Passport?.